WHO: INSPECS - BOTANIQ
WHAT: VISUAL IDENTITY, PACKAGING & CAMPAIGN

A look to love today, without a polluted planet tomorrow.

Hand-made eyewear made by experts, using innovative materials and processes that are pioneering an industry-wide change towards fully sustainable eyewear. From plastic-free materials to waste-reducing processes, this is as eco-friendly as it gets.

OUR ROLE:
VISUAL IDENTITY / CAMPAIGN / COPY / PACKAGING / POS / ART DIRECTION WEB & SOME

THE GIST

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Clean and modern logo with a scientific touch. The Q is designed as a tribute to the leaf, a symbol of hope, renewal and revival.

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Colorful campaign and still life images to underline the vivid palette used for the glasses.

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